Adventure Shack is a commercial brand geared towards selling items for camping, fishing, boating, and outdoor sports. This brand is all inclusive for families, folks of all gender, and all ages.
As such the branding was made with wayfinding as a key element to lead the clients eye across the page to find what they might need.
The brand specifically requested a logo created in their colour scheme, with the main theme of 'camping' or 'mountains' to add visual interest to the brand.
Programs Used
Adobe Photoshop (2022)
Adobe Illustrator (2022)
Adobe Indesign (2022)
Project Highlights
Logo design
Wayfinding
Icon design
Web design
Copy writing
Social Media templates
